Design and development on a suite of education technology websites, including their store and knowledge base. Collaborated with business analysts, project managers, stakeholders, and IT team to deliver new and redesigned sites with my user experience strategy, information architecture, and visual design.
We met with teachers and students at our office and in school computer labs to watch them use our websites - always an eye opening experience.
Featured Image: Homepage Sketch
I wasn't sure what the hero shot would be (beyond a calculator of course), but I had a good idea about what needed to be highlighted on the homepage, and that we'd rotate through options for each of the audiences.
Senior Web Producer & Production Team Lead at AA.com
I lead and mentored a small team of production analysts while designing and developing content, email templates, banners, and functionality on AA.com and its international sites. I partnered with content owners and product managers to determine requirements, sketch solutions, and create mockups for our IT team to implement.
Featured Image: Email Templates
I redesigned all customer-facing email for AA.com - the marketing messages, frames for transactional email, and account statements. In addition to the design, I coded the HTML and tested the emails across applications and platforms.
I worked at a few large names in full-time and consulting roles designing internal communications. While I'm not permitted to share the output, here are some sketches of my work.